A few years ago, 4Kids lost the license to Pokemon.įor the first nine months of 2008, the company’s net loss widened to $17.2 million, compared with $6.6 million in the first three quarters of 2007.
Some of the company’s properties, such as Teenage Mutant Ninja Turtles and Cabbage Patch Kids, are aging. “It’s a way to keep our readers engaged.”Īt 4Kids, which bought the rights to Chaotic from a Danish company, trading cards have been a defender against a flood of red ink. “It’s a huge revenue driver, and we’re just beginning to explore it,” said Scott Martins, director of development for Sony Online Entertainment.
This spring Sony plans to launch a physical trading-card game for Free Realms, a multiplayer online trading-card game, under a licensing agreement with Topps.
